Brand Protection – A Circular Economy Solution by YFC

 

Why Do You Need Brand Protection?

Brand protection comes with a necessity in today’s world when international organizations and world leaders are leading the fight against climate change. The effects of climate change can be witnessed every day around the world as greenhouse gas emissions increase day by day. One of the leading causes for this is poor waste management on the industrial scale.

Businesses around the world are working towards producing environmentally friendly products but they are unable to identify the fact that they are sitting on a fortune that is being converted into waste. Commonly, they refer to it as industrial waste, left for the oceans and landfills to take care of. Not only that, the waste thrown into the oceans is polluting the life below water and disrupting the ecosystem on a large scale.

The waste is a fortune because the waste one business produces, can be used as a raw material by another manufacturer for producing relevant end-products. Such a waste becomes an asset for the companies. Now, in 2021, businesses who are not choosing climate-friendly operational means, are being scrutinized on international platforms, leaving them on the compromising end to make the necessary changes. One step involved in making their operations climate-friendly is through enabling brand protection.

Refer to a detailed discussion on what Brand Protection is right here.

Businesses have started planning out their Brand Protection strategies, however, the problem is that the waste needs to be processed on an industrial level. Only then it can be used as a raw material by another manufacturer. That is where Yes Full Circle comes in with their Brand Protection Solution.

Brand Protection

The current system that is embedded in place within society makes the shape of a chain that has been present for a very long time. Companies produce products/items and they fall into the hands of the consumers via retail. Those products that get deformed during production or don’t sell are thrown away as useless waste. All these branded products then find their way into landfills or other dumping zones and prove to be a crisis for companies to deal with in the future. Not only that but if the deformed products or those items that are deemed unsuitable to be in the market find their way into the hands of the consumers, then it can heavily damage the reputation of the company in question. For major organizations with multiple production operations, there is an average of 5-10 products per day that do not meet standards and get thrown into the rubbish pile.

In case of situations like this, the most beneficial thing for a company to do would be to integrate safe destruction and recycling into their operations. With safe destruction, the deformed products can safely be taken from the source, destroyed beyond brand recognition, and even recycled to create new raw materials saving the company money on both fronts. Such a system is a good fallback for companies who rely on heavy production operations in their daily routine. The relief of knowing that all damaged/deformed products are securely destroyed and will not be a liability to the company can be a major boost for any team.

In case, the company needs to throw the waste away in landfills or dumping zones, that problem can be solved as well with an added benefit to the brand. Businesses that are struggling to maximize the potential of their waste can rely on customized recycling solutions such as Brand Protection by YFC. It is a circular economy solution that is essentially developed to provide brand protection. With such a service, your business will be able to divert its focus towards its primary operations and let YFC manage their waste for them.

We enable brands to dispose of their waste without having them go through an expensive cleanup campaign or invest a huge chunk of their finances into disposing and transferring of their waste.  We will provide a storage facility for you to store your waste from where we can collect it and transfer it to our relevant warehouse. The recyclable goods are taken to the YFC’s recycling plant and the unrecyclable goods are transported to the municipalities for further conversion.

This module is protecting the environment and reducing the impact of greenhouse gas emissions as most of the waste that is left at the landfills will be recycled. Bringing the circular economy framework to life.  

The Need For Circular Economy Solutions

We are facing a climate crisis at the global level. From the past few decades, the obvious signs of global warming are growing by the day. Every season, we are facing extreme weather conditions in all parts of the world. Soon the world is going to have much more to deal with if businesses do not adapt to a more sustainable means of operations.

Currently, we are facing intense drought, storms, heatwaves, rising sea levels, melting glaciers, and warming oceans. Which is directly harming animals, their habitats, and wreaking havoc upon people’s livelihoods and communities. As climate change impacts worsen, dangerous weather events are becoming more frequent and severe such as the wildfires in California, Amazon, and Australia has been raging more than they usually do for the past couple of years.

All of this is a years’ worth of negligence while burning fossil fuels, cutting down rainforests, and farming livestock. All this has resulted in the addition of enormous amounts of greenhouse gases to those naturally occurring in the atmosphere, increasing the greenhouse effect and global warming.

That is why it is the need of the hour now to encourage different industries around the world to adopt a circular economy framework. To adopt the framework, every business and individual will have to start taking steps towards a more sustainable operational method. Cutting down on waste production will lead to a massive cut down in greenhouse gas emissions. Eventually, we will be able to stop the production of waste for good, hopefully achieving a zero-waste lifestyle.

Conclusion

Circular economy solutions are being adopted around the world, especially where the impact of climate change is felt first-hand. Brand Protection is one of such solutions that is going to create a counter impact to fight climate change while also protecting the brand by enabling intelligent management of the waste production by businesses. If they leave their waste unmanaged, it can lead to negative branding as their waste will become a part of the factors causing climate change. To protect themselves from negative branding, businesses have started managing their waste through circular economy solutions.

Contact us now for a free business consultation or a demo.

Cosmetic Recycling Trends 2021

 

We live in a world that is doomed to collapse if nothing is done to minimize the harm, we are causing the environment. It might not be a conscious choice on our parts, but our lifestyle has affected the climate and environment, nonetheless. If we think about the beauty industry alone, they have contributed to such a significant percentage of waste. But thankfully enough, they have realised it and taken a seat behind the wheel to take control over the situation. Mostly working on the recycling and the eco-friendly aspect of their brands, these companies are looking at a more sustainable way of development without having a hugely negative impact on the environment. 

Let us take a close look at some of the top cosmetic recycling trends for the year 2021! 

Paper-Based products Are the New “IT”  

It is estimated that the beauty industry alone makes a huge contribution to more and more non-biodegradable waste in the environment which can’t be recycled. There is heavy use of plastic in the industry because of the packaging choices that they make. So, brands are taking more caution now to reduce this waste. Brands like Lush have reduced their use of plastic to the bare minimum. They are even trying to experiment with no labelling at all! 

Brands like L’Oreal announced that they will be using a paper-based tube! This is a major decision that the firm took in the year 2019 and they promised that more such tubes would be in the market by next year. This will most definitely have a huge impact on the goal of using less and less plastic, and given that they are mass- produce, think of the outcomes this decision will achieve!

Recyclable Plastic Bottles 

Doesn’t matter how hard one tries to, one cannot do away with all the plastic that we use in our lives. Keeping the negatives aside, one reason why plastic is so widely used is because of the convenience that it provides. But then, what do we do about the negative effects that we just put aside? Well, why not use plastic bottles or tubes that are recyclable? And that’s what they did! 

Unilever produced black plastic products that are recyclable! Lead to End Waste Now. Originally, it was quite difficult because the technology could not detect the “carbon black” used for colour. But they optimized their technology to reuse the pigments that are found in these bottles by automatic optical sorting machines. This infers that tonnes and tonnes of plastic bottles can be sent back for recycling! After their declaration, they also claimed that they will make sure that this technology is accessible all around the market for universal adaptation. 

Everything’s Fun with A Balloon!

Another creative way for an eco-friendly packaging technique is the balloon-based solution that’s been doing rounds in the market. Adopted by a South Korean firm, Innerbottle, they started a campaign back in the year 2019 for using balloons made of silicone as an alternative to using plastic as a containing tube or bottle. 

These balloons are BPA-free and are placed inside paper bottles at first. These are then attached to the pumps and can be dispensed after use! Then you can recycle your paper bottle as much as you want using the same technique. This product works whether the cosmetic is in soap or spray form. What more can you ask for? 

After being pumped out of the bottle, it only leaves a residue of merely 2% as compared to the earlier 30% when different packaging formats were used. This helps the consumers in more than just one way. Not only do you get more products, but you can recycle the balloon as well! 

Get More Details --: Cosmetic Recycling Trends 2021

Your Everyday Plastic Overdose, And How to Avoid It

 

Consumerism is at the heart of both developed and developing nations. While such a phenomenon doesn’t often add up to environmental-friendly consequences, it is never too late to start and contribute towards the protection of our biodiversity and biosphere. Even though you might feel that you are only one individual, reaching out can encourage others to build eco-friendly communities.

The excessive consumption of plastic is something that is a matter of concern that is often multi-faceted. The popularity of plastic consumption has not only led to enormous volumes of greenhouse emissions from the hazardous waste collection in landfills but also suffered and killed the many innocent lives that live in vast oceans. Play your part in recovering Earth from the deadly threat that is posed to make every living species on earth extinct. Adopt these ten easy practices to create a plastic-free community, starting this month of July, in lieu of the special occasion of Plastic Free Month. How To Avoid Plastic Overdose? Here are ten easy ways you can effectively use to avoid plastic consumption. Some of these ways will definitely challenge you to change your comfortable lifestyle, but unlike what people say, ignorance is not bliss. 1. Avoid Using Plastic Straws Did you know that we use, on average, more than 500 million plastic straws every single day? This typically leads to hazardous waste collection in the landfills where such waste is dumped. However, if you start avoiding and denying to play your part in a plastic-free environment, simply say no. Single-use straws are often bagged readily along with your junk food without you having to even ask them for the same. Therefore, you are the one who needs to put your foot down and go out of your own way to ask them not to put plastic straws. Alternatively, you can carry environmentally-friendly straws that are made of a variety of materials. The most common ones being steel and wood. It is practical and additionally, it also does not take too much space. 2. Always Carry An Eco-Friendly Bag With You It is always advisable to use reusable eco-friendly carry bags for your everyday grocery shopping and occasional shopping at the malls. Even though a bag made out of bamboo or jute is more expensive than non-biodegradable plastic, you will get your money’s worth since they do not wear out easily and have a much longer lifespan than plastic bags. Just keep these available on the backseat of your car and use them whenever required. Also, if you forget to carry an eco-friendly bag with you, try to stuff your bought items in your pockets or simply carry the same in your hands as much as you can. 3. Avoid Buying Bottled Water Not everything that is marketed well is good for our community or planet as a whole. For sake of our comfort and easy access to clean water, we have completely dismantled the importance of living sustainably with our nature. Buy a water bottle that you can reuse and refill instead of buying one-time-use plastic water bottles. Stop storing as well as serving bottled water to your guests when you can use the perfectly safe tap water. 4. Use Glass Containers To Pack Lunch Rather Than Using Plastic Again It will be very wise of you if you do away with the Ziplock baggie and opt for glass containers to pack your lunch. Glass containers come in various sizes and shapes. Some glass containers also have airtight lids that can keep your food warm, fresh, and clear, just like the times when you used plastic containers for the same. 5. Avoiding Food with Excessive Packaging Are we all at fault for this one? We buy products without even considering the unnecessary layered plastic packaging of the product. In addition to this, the staff at the counter will further pack this into a carry bag that is again, plastic. Adopt an environment-friendly lifestyle and opt for a lifestyle that is sustainable for both nature and other communities of living beings on our planet. 6. Stop Plastic Consumption In The Form Of Cutleries Here is another small thing you can avoid in your life. Take-out dinner often involves the use of plastic cutleries which can be easily avoided by giving the service person a heads up. When you order food online to get it delivered to your home, make sure you write in the comments section or make time to call the restaurant to not put plastic cutleries inside your bag. Odds are that you have your own cutleries at home and it is oxymoronic to not ditch the plastic ones. If you are a working person and buy food from street vendors, just keep a spare couple of silverware in your drawer. Remind yourself to carry it with you during your lunch break and wash it after you reach your office. Start right away and do not let laziness put down such a positive effort. 7. Prefer Cardboard Over Plastic Anyday Cardboards are made of paper and hence, they can be easily recycled as opposed to plastic recycling. Another added benefit of preceding cardboard over plastic is that it is biodegradable while plastic is non-biodegradable. One might argue that it is not as if plastic can not be recycled. While plastic recycling is definitely a viable option, you will be surprised to know that, according to National Geographic, almost 91% of the same are not recycled as reported in July 2021. Fact check and be aware! 8. Ditch Your Plastic Toothbrush Something as small and significant as a toothbrush can collectively lead to plastic waste collection. Make a quick switch to fix the problem by doing your bit by adopting biodegradable toothbrushes made out of bamboo that are easily available online. Bamboo toothbrushes wear out easily and are costlier than plastic ones but it is definitely worth it because it only takes six months for them to decompose completely. Using new toothbrushes every couple of months is also advised since the roots of the bristles have the potential for microbial growth which can’t be seen with the naked eye. 9. Read The Cover Of Cosmetic Products Before Purchasing The makeup industry is one of the most flourishing industries and will remain in fashion as long as we exist. Like we say, with great power comes great responsibility. Therefore, makeup companies can not be exempt from making smart and environment-friendly decisions. Earlier, use of microbeads or artificially produced microplastics were aggressively used in the production of cosmetics. They were mostly used in the form of exfoliating materials as well as abrasives. Even though many countries like the USA, UK, Canada, and South Korea have completely made such use of plastic substances, there are many other countries that are yet to announce and lay down similar laws to stop plastic from further causing mayhem. You can always start to choose your brands wisely from where you want to buy products for your skincare routine and even makeup products. Switch over to soap brands that do not contribute to the manufacturing of microbeads. You can also be a part of a shared march towards zero waste solutions planning, by contacting your prescribed brands and companies for cosmetics recycling. Cosmetics recycling includes recycling of the used-up bottles and packing materials. 10. Switch To e-Billing Even though bills that are often mailed to you seem to be an innocent activity, switching over to e-billing will open up the possibility of reaping a number of ecological benefits. E-billing and its green prospect are probably one of the greenest practices we can think of but we have, nonetheless, danced past it without the due diligence to know more about it. It can save our dependability on paper and completely curb greenhouse emissions that are a common outcome of the decomposition of paper bills that end up in landfills. If you have a billing service provider, contact them right away and opt for a technologically advanced echo-friendly software service on your smartphone. Don’t just own a smartphone, be smart! Obviously, there are many other ways to start a green lifestyle. But to start as an eco-friendly being, these easy ways will go a long way to help and encourage many others around you to adopt a plastic-free lifestyle. Something as innocent and harmless as children’s toys are bad news for our environment. Replace them with warm wooden toys and buy single-use banana leaf plates for occasions. These are not only eco-friendly but also add a warm aesthetic to your party. The thumb rule is, if it is plastic, think straight and hard. Wrapping Up To conclude, it is only relevant to recollect our lived experiences of what it is like to be trapped in a plastic environment. Since the pandemic breakout, the phenomenological experience of being wrapped up in plastic masks, shields, and plastic clothing, has taught us many things. Even though we keep accommodating the unnatural as the new normal, it is only paramount to think about how our plastic waste deposits that find their way to the seas and oceans trap the helpless oceanic lives. If not anything else, our own endurance during the pandemic should remind us that plastic is unnatural both to us and all the other living species on earth.

Read More : E-Waste Recycling Service In Dubai

How To Travel Plastic-Free - YES Full Circle

How To Travel Plastic-Free - YES Full Circle

We’ve seen enough dystopian fictional movies about how the world would end because of alien invasions, pandemics, and zombie apocalypses. However, we can laugh it off and say that we would know when something like this would happen. Can we say the same for plastic pollution that is slowly but steadily gripping the Earth? Because of the slow creeping effect of plastics pollution, consumers are being blindsided to the negative after-effects of plastics if we don’t do plastics recycling. It is happening around us and we can no longer laugh it off!

Your Everyday Plastic Overdose, And How to Avoid It

 Consumerism is at the heart of both developed and developing nations. While such a phenomenon doesn’t often add up to environmental-friendly consequences, it is never too late to start and contribute towards the protection of our biodiversity and biosphere. Even though you might feel that you are only one individual, reaching out can encourage others to build eco-friendly communities.

The excessive consumption of plastic is something that is a matter of concern that is often multi-faceted. The popularity of plastic consumption has not only led to enormous volumes of greenhouse emissions from the hazardous waste collection in landfills but also suffered and killed the many innocent lives that live in vast oceans.

Play your part in recovering Earth from the deadly threat that is posed to make every living species on earth extinct. Adopt these ten easy practices to create a plastic-free community, starting this month of July, in lieu of the special occasion of Plastic Free Month.

How To Avoid Plastic Overdose?

Here are ten easy ways you can effectively use to avoid plastic consumption. Some of these ways will definitely challenge you to change your comfortable lifestyle, but unlike what people say, ignorance is not bliss.

1. Avoid Using Plastic Straws

Did you know that we use, on average, more than 500 million plastic straws every single day? This typically leads to hazardous waste collection in the landfills where such waste is dumped. However, if you start avoiding and denying to play your part in a plastic-free environment, simply say no. Single-use straws are often bagged readily along with your junk food without you having to even ask them for the same.

Therefore, you are the one who needs to put your foot down and go out of your own way to ask them not to put plastic straws. Alternatively, you can carry environmentally-friendly straws that are made of a variety of materials. The most common ones being steel and wood. It is practical and additionally, it also does not take too much space.

2. Always Carry  An Eco-Friendly Bag With You

It is always advisable to use reusable eco-friendly carry bags for your everyday grocery shopping and occasional shopping at the malls. Even though a bag made out of bamboo or jute is more expensive than non-biodegradable plastic, you will get your money’s worth since they do not wear out easily and have a much longer lifespan than plastic bags. Just keep these available on the backseat of your car and use them whenever required.

Also, if you forget to carry an eco-friendly bag with you, try to stuff your bought items in your pockets or simply carry the same in your hands as much as you can.

3. Avoid Buying Bottled Water

Not everything that is marketed well is good for our community or planet as a whole. For sake of our comfort and easy access to clean water, we have completely dismantled the importance of living sustainably with our nature. Buy a water bottle that you can reuse and refill instead of buying one-time-use plastic water bottles. Stop storing as well as serving bottled water to your guests when you can use the perfectly safe tap water.

4. Use Glass Containers To Pack Lunch Rather Than Using Plastic Again

It will be very wise of you if you do away with the Ziplock baggie and opt for glass containers to pack your lunch. Glass containers come in various sizes and shapes. Some glass containers also have airtight lids that can keep your food warm, fresh, and clear, just like the times when you used plastic containers for the same.

5. Avoiding Food with Excessive Packaging

Are we all at fault for this one? We buy products without even considering the unnecessary layered plastic packaging of the product. In addition to this, the staff at the counter will further pack this into a carry bag that is again, plastic. Adopt an environment-friendly lifestyle and opt for a lifestyle that is sustainable for both nature and other communities of living beings on our planet.

6. Stop Plastic Consumption In The Form Of Cutleries

Here is another small thing you can avoid in your life. Take-out dinner often involves the use of plastic cutleries which can be easily avoided by giving the service person a heads up. When you order food online to get it delivered to your home, make sure you write in the comments section or make time to call the restaurant to not put plastic cutleries inside your bag.

Odds are that you have your own cutleries at home and it is oxymoronic to not ditch the plastic ones. If you are a working person and buy food from street vendors, just keep a spare couple of silverware in your drawer. Remind yourself to carry it with you during your lunch break and wash it after you reach your office. Start right away and do not let laziness put down such a positive effort.

7. Prefer Cardboard Over Plastic Anyday

Cardboards are made of paper and hence, they can be easily recycled as opposed to plastic recycling. Another added benefit of preceding cardboard over plastic is that it is biodegradable while plastic is non-biodegradable.

One might argue that it is not as if plastic can not be recycled. While plastic recycling is definitely a viable option, you will be surprised to know that, according to National Geographic, almost 91% of the same are not recycled as reported in July 2021. Fact check and be aware!

8. Ditch Your Plastic Toothbrush

Something as small and significant as a toothbrush can collectively lead to plastic waste collection. Make a quick switch to fix the problem by doing your bit by adopting biodegradable toothbrushes made out of bamboo that are easily available online.

Bamboo toothbrushes wear out easily and are costlier than plastic ones but it is definitely worth it because it only takes six months for them to decompose completely. Using new toothbrushes every couple of months is also advised since the roots of the bristles have the potential for microbial growth which can’t be seen with the naked eye.

9. Read The Cover Of Cosmetic Products Before Purchasing

The makeup industry is one of the most flourishing industries and will remain in fashion as long as we exist. Like we say, with great power comes great responsibility. Therefore, makeup companies can not be exempt from making smart and environment-friendly decisions. Earlier, use of microbeads or artificially produced microplastics were aggressively used in the production of cosmetics. They were mostly used in the form of exfoliating materials as well as abrasives.

Even though many countries like the USA, UK, Canada, and South Korea have completely made such use of plastic substances, there are many other countries that are yet to announce and lay down similar laws to stop plastic from further causing mayhem.

You can always start to choose your brands wisely from where you want to buy products for your skincare routine and even makeup products. Switch over to soap brands that do not contribute to the manufacturing of microbeads.

You can also be a part of a shared march towards zero waste solutions planning, by contacting your prescribed brands and companies for cosmetics recycling. Cosmetics recycling includes recycling of the used-up bottles and packing materials.

10. Switch To e-Billing

Even though bills that are often mailed to you seem to be an innocent activity, switching over to e-billing will open up the possibility of reaping a number of ecological benefits. E-billing and its green prospect are probably one of the greenest practices we can think of but we have, nonetheless, danced past it without the due diligence to know more about it.

It can save our dependability on paper and completely curb greenhouse emissions that are a common outcome of the decomposition of paper bills that end up in landfills. If you have a billing service provider, contact them right away and opt for a technologically advanced echo-friendly software service on your smartphone. Don’t just own a smartphone, be smart!

Obviously, there are many other ways to start a green lifestyle. But to start as an eco-friendly being, these easy ways will go a long way to help and encourage many others around you to adopt a plastic-free lifestyle. Something as innocent and harmless as children’s toys are bad news for our environment. Replace them with warm wooden toys and buy single-use banana leaf plates for occasions. These are not only eco-friendly but also add a warm aesthetic to your party. The thumb rule is, if it is plastic, think straight and hard.

Wrapping Up

To conclude, it is only relevant to recollect our lived experiences of what it is like to be trapped in a plastic environment. Since the pandemic breakout, the phenomenological experience of being wrapped up in plastic masks, shields, and plastic clothing, has taught us many things.

Even though we keep accommodating the unnatural as the new normal, it is only paramount to think about how our plastic waste deposits that find their way to the seas and oceans trap the helpless oceanic lives. If not anything else, our own endurance during the pandemic should remind us that plastic is unnatural both to us and all the other living species on earth.

Specialized Waste Recycling | Secure Destruction | YES Full Circle

Specialized Waste Recycling | Secure Destruction | YES Full Circle

Cosmetic Recycling Trends 2021 | YES Full Circle %

Cosmetic Recycling Trends 2021 | YES Full Circle %

FAQ | Circular economy in Dubai | Specialized Waste Recycling

FAQ | Circular economy in Dubai | Specialized Waste Recycling

Secure Product Destruction and Recycling with Zero Landfill Policy offers complete recycling services and solutions to businesses in U.A.E. We offer industry-specific services for companies’ waste management, which helps them in conducting their sustainability practices effectively.

Green Secure | Waste Sustainability Services in Dubai | Recycling in Dubai

Green Secure | Waste Sustainability Services in Dubai | Recycling in Dubai: Green Secure is an enterprise blockchain secure destruction and recycling solution ensuring transparency and traceability within the waste management industry.

Specialized Waste Recycling | Secure Destruction | Circular economy in Dubai

Specialized Waste Recycling | Secure Destruction | Circular economy in Dubai

Our mission has always been to implement Circular Economy in the modern day world. Not only to help businesses achieve sustainability but to also reduce the stress of pollution on the environment.

About Us | Waste management services in Dubai | Recycling in Dubai

About Us | Waste management services in Dubai | Recycling in Dubai

YES Full Circle is a full-service environmental service company, offering innovative and  sustainable solutions.

YES Full Circle | Innovative Circular Economy Solutions

YES Full Circle | Innovative Circular Economy Solutions

YES Full Circle is a full-service, tech-based environmental service company, offering Innovative and Sustainable Solutions.